| Author |
Broadcaster |
Columnist |
Instructor |
Speaker |
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Timothy Brady has authored hundreds of
articles
and several top selling trucking
business books.
Here are some quotes from those articles
and books.
1.
Driver turnover
rate is highest at the entry level/first year hire (2 to 3 times the
overall turnover rate).
2.
Fuel surcharge is the most misunderstood and most disliked
fee by shippers.
3.
The quality of your customer service determines how high
your rate can be.
4.
Top 3 causes of driver turnover are:
-
Lack of trucking
business knowledge by the driver.
-
Lack of quality
communication with their drivers by carriers.
-
Lack of understanding
each other's situation by both drivers and carriers.
5.
Reducing driver turnover will reduce costs and increase
profits without the need to increase rates.
6.
For communities and trucking to work together, they must both
understand the other's needs.
7.
‘Driver churning’ (driver turnover) will lead you down a twisting,
turning, rolling path of frustration and service failures.
8.
Each truck is a micro-division of its trucking company. That truck is
managed by the truck driver, who must understand general business
principles and be able to implement them, thereby operating his truck
for success. This is true, whether the trucker is an owner/operator or
company driver.
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